Major sports clubs in Bradford have pledged to put men’s mental health in the spotlight by backing a suicide prevention campaign which urges people to ‘check in with their mates’.
Bradford Bulls, Keighley Cougars, Bradford City AFC and Yorkshire Cricket have all signed up to give their star-power backing to the ongoing ‘Check in with your mate’ campaign, which has been boosted to deliver its message to sporting fans across Bradford. It aims to normalise conversations around mental health and suicide, particularly among men. The four professional sports clubs will be sharing the campaign with their fans and social media followers over the coming months, using their wide reach among local men to help raise awareness and encourage people to have conversations with their friends which could help save lives.
Find out how to ‘Check in with your mate’